The Mailbeez Blog

Finally after weeks of work, hundreds of changes and intense testing on selected live sites MailBeez Version 2.6 is ready for download! MailBeez Version 2.6 is a major release with many improvements like MailBeez Analytics for tracking of open / click / purchases, enhanced Beez-O-Graph with pop-ups Google Analytics Dashboard Integration: see how GA tracks MailBeez Campaigns Optional Bounce Handling (hard/soft bounces) Mouseflow Integration pre-installed (find a coupon for 500 credits in the MailBeez configuration [ continue reading ]

With the highest ROI (return on investment) of any medium, using email marketing for your eCommerce site is essential. However, with a limited budget, yet a myriad of potential areas to focus on, what should be your first steps? Analyse and Action You know your business better than anyone, so a first step should be to look at your customer base and order pattern to see if you can spot areas for improvement. For example, [ continue reading ]

This is the first in a new occasional series of product features that will focus on either a great product, enhancement or service that we think would make a great addition to customers already running MailBeez in the day to day life of their store. First up, Joomecom! Product name: Joomecom What is it? An eCommerce inventory management and forecasting tool Compatible with? osCommerce (for now) Website: http://www.joomecom.com/ In a nutshell Streamlines stock levels by [ continue reading ]

One thing that eCommerce store owners spend a long time pondering over is how to reduce abandoned cart scenarios. Whilst this is of course important, we would argue that abandoned carts are a fact of life, and, as long as the basics are being done to try to avert widespread abandoning, you’re probably already doing ok. So, if we accept that there will always be a number of abandoned carts during a checkout process, we [ continue reading ]

Goodness that is a boring title. Please don’t run away and hide, this is actually going to be pretty useful to any store owner who has managed to jump the many and varied hurdles involved in actually starting an eCommerce business, and acquired a steady stream of orders in the process. Because, after that first taste of eCommerce success, moving onto the next level is all about email automation. Customer service emailing is a potential [ continue reading ]

With the recent launch of our ReferralHoney customer referral programme, we wanted to share with you some feedback we have received from early adopters regarding some referral best practices, along with some advice on how to fully take advantage of the opportunities ReferralHoney offers, whilst avoiding the sort of potential customer referral pitfalls that can really cause problems. So intrepid retailer, grab a cup of tea and read on for our four essential customer referral [ continue reading ]

Das Fachmagazin Internethandel.de gibt es seit 2003 als Online-Magazin, es erscheint monatlich und ist für alle ambitionierten Online-Händler und Wiederverkäufer gedacht. Das Magazing deckte die wichtigsten Interessen eines jeden Online-Händlers ab, wie z.B. Tipps zur Shop-Optimierung, Bericht über Social Marketing oder auch rechtliche Themen. Viele Artikel sind mit einer Todo-Liste oder Checkliste versehen, damit die Umsetzung reibungslos klappt. Preislich auch sehr attraktiv sind die 36 Euro fuer zwölf Ausgaben – ergänzt mit einer Datenbank mit [ continue reading ]

The beauty of running a small to medium sized eCommerce business is that customers and orders can come from literally anywhere in the world, yet, with a hundred and one demands on their time, store owners often find themselves so overwhelmed simply servicing their core domestic customer base, that international expansion doesn’t even get a look in. But, with online shopping predicted to reach new levels of popularity in 2012, store owners willing to make [ continue reading ]

Franks & Beans, Ham & Eggs – classic combinations because they just work well together. For eCommerce markeeters, there are equivalent combinations in the online world that are just as compelling, especially when sending offers or voucher codes to your customers. Every story needs an ending Whenever you reward or entice customers with a time limited offer, it is imperative to remember that it is not a one step process. Whilst you might feel pretty [ continue reading ]

One lesson most eCommerce store owners learn early on is that growing revenue and sales is made a lot easier if driven from a loyal, repeat order customer base. Whilst one time orders from fleeting customers have their place, they will never provide the sort of confident growth path that a burgeoning community of regular shoppers can create. With this topic in mind, let’s take a look at a couple of ways Mailbeez can both [ continue reading ]